Hernan Lopez started Wondery with the belief that in-depth, narrative audio stories were poised to bloom.Īmazon is in "exclusive talks" to buy podcast company Wondery and subsume its 30 hit shows and over 8 million monthly listeners into its empire, the Wall Street Journal reported on Wednesday. The talks reportedly value Wondery above $300 million, in line with previous estimates from analysts, when Apple and Sony were said to have expressed interest. Wondery has produced dozens of original series including "Dr. Death" and "Business Wars," and has 19 shows currently in development to become television series. The company does not publicly disclose its financials, but chief executive Hernan Lopez has previously said the company is profitable. ![]() About three-quarters of Wondery's revenue comes from advertising, but Lopez has said the company's revenue share from content licensing is growing (Wondery owns the intellectual property for all of its originals). It also launched a subscription service, Wondery Plus, in June and is currently looking to expand its international footprint. ![]() Wondery, the West Hollywood-based company with the largest audience of any independent podcast producer, has been the subject of swirling rumors that several suitors are interested in acquiring it.Īfter a pandemic-induced decline that struck much of the podcasting industry, Wondery's audience has surpassed its pre-COVID levels. Its Q3 revenue was about double year-on-year and its Q4 performance has been strong, Lopez previously told dot.LA. Get the resources you need to promote your podcast, launch a subscription, grow your audience. Podcasting overall now attracts over 100 million monthly listeners, according to Edison Research. is in exclusive talks to purchase podcast startup Wondery, according to people familiar with the matter. You have something to say, and the world deserves to hear it. The Interactive Advertising Bureau projects podcasting revenues to exceed $1 billion by 2021. As part of the deal, Wondery will join Amazon Music, the e-commerce giant’s music streaming business. Si estás de acuerdo, también utilizaremos las cookies para complementar tu experiencia de compra y exploración en Amazon Music como se describe en nuestro Aviso de cookies. Encuentra tus programas favoritos y descubre nuevas tendencias en podcasts hoy. Wondery has raised a total of $15 million in funding from Advancit Capital, BDMI, Greycroft, Lerer Hippeau and others, according to Crunchbase.That growth has spurred somewhat of an arms race, most evident in Spotify's spending spree, which also has helped that company diversify from its reliance on streaming. Amazon announced Wednesday that it’s acquiring podcasting company Wondery, expanding its catalog of original audio content. Escucha miles de podcasts populares y exclusivos en Amazon Music. Numbers from Podtrac rank it as the fourth largest podcast publisher in November, with an audience in the U.S. ![]() The startup was founded in 2016 by former Fox executive Hernan Lopez (who’s currently fighting federal corruption charges tied to his time at Fox). The Wall Street Journal previously reported that acquisition talks were in the works, and that those talks valued Wondery at around $300 million. “With Amazon Music, Wondery will be able to provide even more high-quality, innovative content and continue their mission of bringing a world of entertainment and knowledge to their audiences, wherever they listen,” Amazon wrote.įinancial terms were not disclosed. Amazon is coming relatively late to this market, but it will now have the support of a popular podcast maker as it works to catch up. ![]() Media companies and streaming audio platforms are all making big bets on podcasting, with Spotify making a series of acquisitions including podcast network Gimlet, SiriusXM acquiring Stitcher and The New York Times acquiring Serial Productions. At the same time, the announcement claims that “nothing will change for listeners” and that the network’s podcasts will continue to be available from “a variety of providers.” Wondery will become part of Amazon Music, which added support for podcasts (including its own original shows) in September. Amazon just announced that it’s acquiring Wondery, the network behind podcasts including “Dirty John” and “Dr.
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